Comparison

App analytics tools, compared

App Store Connect stops at the download. Everything after it — what people actually do in the app — needs something else, and the choice is mostly about how much tracking you are willing to ship.

There is no ranking on this page. Nobody here has run all 7 of these for a quarter, so a score would be invented. What follows is the shortlist, in alphabetical order, with one line on what separates each — and a link to the vendor’s own pricing page, because a price restated here would be out of date before you read it.

Amplitude
Funnels, cohorts and retention analysis, with feedback and experimentation in the same platform.
Visit site Their pricing page
Aptabase
Open source and privacy-first, built for mobile and desktop rather than adapted from web analytics. Self-hostable.
Visit site Their pricing page
Countly
First-party analytics you can run on your own infrastructure or in a private cloud.
Visit site Their pricing page
Firebase
Free and bundled with remote config, messaging and the rest of the platform. Adding it has App Privacy questionnaire consequences worth reading first.
Visit site Their pricing page
Mixpanel
Product analytics with session replay, experiments and feature flags in the same tool.
Visit site Their pricing page
PostHog
Open source, with replay, flags and experiments bundled. Self-hostable.
Visit site Their pricing page
TelemetryDeck
Cookieless, and scoped to Apple platforms rather than cross-platform.
Visit site Their pricing page

What you have to check yourself

None of this is knowable from outside, and it is where the decision actually gets made.

What the SDK actually collects, because you have to declare it on the App Privacy questionnaire as your own collection — not the vendor’s.
Whether events are priced per event, per user or per seat. Event pricing and a chatty app is the combination that produces surprise bills.
Whether you need identity at all. Several apps get what they need from anonymous aggregates, which is a far smaller privacy declaration.
Data residency, if you have EU users.
Whether it can export raw events. Analytics you cannot get back out is analytics you are renting.

Every link on this page was fetched and answered before it shipped, most recently on 2026-09-01. No tool paid to appear here and no link earns anything — see the disclosure page. Missing, wrong, or out of date? Tell us and it gets fixed.

See the full product analytics section for tools in this category that are not part of this comparison.

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